YouTube Good Work at Cannes Lions

WaterAid

WaterAid and its partners use practical solutions to provide safe water, effective sanitation and hygiene education to the world’s poorest people.

  • Website www.wateraid.org
  • Location Westminster, London, UK
  • Issue addressed Poverty/Development
  • Organisation size 501-1000 staff
  • Organisation characteristics creative, respected, innovative, professional, global, approachable, established

Brief Description

A creative, challenging film that shows the reality of living without access to safe drinking water or somewhere safe to go to the toilet. Film should work well on digital platforms.

  • Goal for this brief reach new audiences
  • Ideal video characteristics interactive, thoughtful, out-of-the-box, informational, inspiring

Please keep an eye on your YouTube account's inbox for responses to your message.

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The YouTube Cannes Good Work Contest Terms and Conditions

THIS IS AN EXCITING COMPETITION IN WHICH PARTICIPANTS CAN WIN A TRIP TO THE CANNES LIONS INTERNATIONAL FESTIVAL OF CREATIVITY AND HAVE THEIR WORK SHOWCASED THERE.

ENTRANTS MUST BE:

  1. OVER 18 ON MAY 15 2011 AND
  2. A REGISTERED USER OF THE YOUTUBE WEBSITE.

NO PURCHASE NECESSARY TO ENTER OR WIN. VOID WHERE PROHIBITED. CONTEST IS OPEN TO RESIDENTS OF THE 50 UNITED STATES, THE DISTRICT OF COLUMBIA AND WORLDWIDE, EXCEPT FOR COUNTRIES WHERE INDIVIDUALS ARE RESTRICTED BY U.S. EXPORT CONTROLS AND SANCTIONS.

ENTRY IN THIS CONTEST CONSTITUTES YOUR ACCEPTANCE OF THESE OFFICIAL RULES. PLEASE DO NOT ENTER THE CONTEST IF YOU DO NOT AGREE TO BE BOUND BY THESE RULES.

The YouTube, Good Work ad contest (the “Contest”) is a skill contest where participants must submit a video to YouTube which gives the best creative minds a chance to attend Cannes and have their work showcased there. It will be a 60 day video contest, to create an ad for a charity according to a given brief of the participant’s choosing (all briefs are to be selected from a range of briefs submitted by participating charities). The videos will be evaluated by both judges and to a lesser degree, YouTube viewers, who will choose the winning entries in accordance with these Official Rules. The prize(s) will be awarded to participant(s) with the highest score. See below for the complete details.

  1. BINDING AGREEMENT: In order to enter the Contest, you must agree to these Official Rules (“Rules”). Therefore, please read these Rules prior to entry to ensure you understand and agree. You agree that submission of an entry in the Contest constitutes agreement to these Rules. You may not submit an entry to the Contest and are not eligible to receive the prizes described in these Rules unless you agree to these Rules. These Rules form a binding legal agreement between you and Google (as defined below), and you and Cannes Lions (as defined below), with respect to the Contest.

  2. ELIGIBILITY: To be eligible to enter the Contest, you must be (1) over 18 on May 15 2011; (2) not a resident of a country restricted by U.S. export controls or sanctions; (3) not a person or entity under U.S. export controls or sanctions; and (4) have access to the Internet as of 15 May 2011. Contest is void in any nation, state or province where prohibited by U.S. law or local law. Employees, interns, contractors, and official office-holders of Google, Cannes Lions, any charity submitting a brief, and their parent companies, subsidiaries, affiliates, and their respective directors, officers, employees, advertising and promotion agencies, representatives, and agents (“Contest Entities”), and members of the Contest Entities’ and their immediate families (parents, siblings, children, spouses, and life partners of each, regardless of where they live) and members of the households (whether related or not) of such employees, officers and directors are ineligible to participate in this Contest. If you are entering as part of a company or on behalf of your employer, these rules are binding on you, individually, and/or your employer. If you are acting within the scope of your employment, as an employee, contractor, or agent of another party, you warrant that such party has full knowledge of your actions and has consented thereto, including your potential receipt of a prize. You further warrant that your actions do not violate your employer’s or company’s policies and procedures.

  3. SPONSOR: The Contest is sponsored by Google Inc. (“Google” or “Sponsor”), a Delaware corporation with principal place of business at 1600 Amphitheater Parkway, Mountain View, CA, 94043, USA, and Cannes Lions International Advertising Festival, Greater London House, Hampstead Road, London, NW1 7EJ, UK (“Cannes Lions”).

  4. CONTEST PERIOD: The Contest begins at 12.00AM Greenwich Mean Time (GMT) on 10 March 2011 and ends at 11.59.59PM (GMT) on 15 May 2011 (the “Contest Period”). ENTRANTS ARE RESPONSIBLE FOR DETERMINING THE CORRESPONDING TIME ZONE IN THEIR RESPECTIVE JURISDICTIONS.

  5. HOW TO ENTER: NO PURCHASE NECESSARY TO ENTER OR WIN: To enter the Contest, visit the Contest website located at www.youtube.com/goodwork (“Contest Site”) during the Contest Period and follow the instructions for submitting a video (“Video”). The Video must meet the “Video Requirements,” described below. THERE IS A LIMIT OF ONE (1) ENTRY PER PERSON. Subsequent entries will be disqualified. All entries must be received by 11.59.59PM (GMT) on 15 May 2011. Entries are void if they are in whole or part illegible, incomplete, damaged, altered, counterfeit, obtained through fraud, or late. All entries will be deemed made by the authorized account holder of the email address submitted at the time of entry, and the potential winner may be required to show proof of being the authorized account holder for that email address. The "authorized account holder" is the natural person assigned to an email address by an Internet service provider, online service provider, or other organization responsible for assigning email address for the domain.

  6. VIDEO REQUIREMENTS. The Video must not be longer than sixty (60) seconds in length and must meet the following criteria:

    1. It must not be derogatory, offensive, threatening, defamatory, disparaging, libelous or contain any content that is in appropriate, indecent, sexual, profane, indecent, tortuous, slanderous, discriminatory in any way, or that promotes hatred or harm against any group or person, or otherwise does not comply with the theme and spirit of the Contest.
    2. It must not contain content, material or any element that is unlawful, or otherwise in violation of or contrary to all applicable federal, state, provincial or local laws and regulations the laws or regulations in any state where video is created.
    3. It must not contain any content, material or element that displays any third party advertising, slogan, logo, trademark or otherwise indicates a sponsorship or endorsement by a third party, commercial entity or that is not within the spirit of the Contest, as determined by Cannes Lion, in its sole discretion.
    4. It must be an original, unpublished work that does not contain, incorporate or otherwise use any content, material or element that is owned by a third party or entity.
    5. It cannot contain any content, element, or material that violates a third party’s publicity, privacy or intellectual property rights.
    6. It cannot be longer than sixty (60) seconds. If it is longer than this, only the first sixty (60) seconds will be evaluated.
    7. It must be in one of the following formats: MPEG, AVI, QUICKTIME, FLV, or WMF format.
    8. The video must fit the brief given by a Charity and chosen by the participant and include any elements defined within the brief.
    9. The video cannot include any music.

    During the Contest Period, Cannes Lions, its agents and/or the Judges (defined below) will be evaluating each Video to ensure that it does not violate the Video Requirements. While Cannes Lions, its agents and/or the Judges will make every effort to review the submitted Videos to ensure that they meet the Video Requirements, they may not be able to view every Video during the Contest Period. Thus, if a participant views a Video that it believes violate the Video Requirements, it can contact the Sponsor at ytgoodwork@gmail.com, and the Sponsor will notify Cannes Lions of the same. The email must identify the Video at issue and explain the potential issue. Cannes Lions reserves the right, in its sole discretion, to disqualify any entrant who submits a Video that does not meet the Video Requirements.

  7. JUDGING: Each Video entry will have 5 days from 12.00.AM (GMT) 16 May 2011 to gather votes on the YouTube-Cannes Good Work Contest channel (the “Online Challenge”). Following the Online Challenge, each Video entry shall be evaluated by a panel of experts who are employees of Cannes Lions (the “Judges”). The Judges shall screen out the bottom 1/4th of entries to receive the lowest number of votes, and then evaluate and attribute a score to each Video made up of scores based upon the following criteria:

    1. overall creative execution of the brief (100%).

    The 5 entries that receive the highest overall scores will be selected as the “Grand Prize Winners.” In the event of a tie, the Video that received the higher number of public votes will be selected as one of the Grand Prize Winners. In the event a Grand Prize Winner is disqualified for any reason, the Video that received the next highest total score will be chosen as a Grand Prize Winner.

    At 12pm (GMT) on May 31, 2011, the Grand Prize Winners will be selected and notified by telephone and/or email via the YouTube messaging system, at Cannes Lions’ discretion. If a Grand Prize Winner does not respond to the notification attempt within two (2) days from the first notification attempt, then such Grand Prize Winner will be disqualified and an alternate Grand Prize Winner will be selected from among all eligible entries received based on the judging criteria described herein. With respect to notification by telephone, such notification will be deemed given when the Grand Prize Winner engages in a live conversation with Cannes Lions or when a message is left on the Grand Prize Winner’s voicemail service or answering machine by the Cannes Lions, whichever occurs first. Except where prohibited by law, each Grand Prize Winner may be required to sign and return a Declaration of Eligibility and Liability and Publicity Release and provide any additional information that may be required by Cannes Lions or the Sponsor. If required, Grand Prize Winners must return all such required documents within two (2) days following attempted notification or such Grand Prize Winner will be deemed to have forfeited the prize and another Grand Prize Winner will be selected based on the judging criteria described herein. All notification requirements, as well as other requirements within these Rules, will be strictly enforced.

  8. NO VIDEOS RECEIVED: In the event that no Videos are received, no prize will be awarded. Determinations of Judges are final and binding.

  9. PRIZES FOR GRAND PRIZE WINNERS: Prize for each winner will include (1) round-trip airfare (coach) for the winner to travel from the major airport closest to the individual’s residence to an airport in a proximate, convenient location to Cannes, France. COMPETITION WINNERS WHO DO NOT RESIDE IN A COUNTRY WHERE YOUTUBE IS CURRENTLY LOCALIZED WILL BE REQUIRED TO DEPART FROM AND RETURN TO AN AIRPORT IN A YOUTUBE LOCALIZED COUNTRY WHEN TRAVELLING TO THE UNITED STATES. FOR THE PURPOSE OF THIS COMPETITION, COUNTRIES IN WHICH YOUTUBE IS CURRENTLY LOCALIZED ARE AUSTRALIA, BRAZIL, CANADA, CZECH REPUBLIC, FRANCE, GERMANY, HONG KONG, INDIA, IRELAND, ISRAEL, ITALY, JAPAN, MEXICO, POLAND, RUSSIA, SOUTH KOREA, SWEDEN, NEW ZEALAND, SPAIN, THE NETHERLANDS, TAIWAN, SOUTH AFRICA, ARGENTINA, AND THE UNITED KINGDOM; (2) double-occupancy hotel accommodation for six (6) nights in Cannes, France; (3) a per diem of 75 euros per day to cover necessary expenses. Hotel accommodations at Sponsor's discretion. Certain black out dates apply. You are responsible for any other expenses including cost to obtain a passport or visa and any other incidental travel cost not expressly stated above, including but not limited to, ground transportation, passenger tariffs or duties, surcharges, airport fees, service charges or facility charges, personal charges at lodging, security fees, taxes or other expenses are the responsibility solely of the winner. Prize is not redeemable for cash. The actual retail value (ARV) may be adjusted depending on the state or jurisdiction of residence of the winner. The odds of winning any prize depends on the number of eligible entries received during the Contest Period and the skill of the entrants. The prizes will be awarded within approximately two (2) weeks of receipt by Sponsor of final prize acceptance documents. No transfer, substitution or cash equivalent for prizes is allowed, except at Sponsor’s sole discretion. Sponsor reserves the right to substitute a prize, in whole or in part, of equal or greater monetary value if a prize cannot be awarded, in whole or in part, as described for any reason. Value is subject to market conditions, which can fluctuate and any difference between actual market value and ARV will not be awarded. The prize may be subject to restrictions and/or licenses and may require additional hardware, software, service, or maintenance to use. The winner shall bear all responsibility for use of the prize in compliance with any conditions imposed by such manufacturer(s), and any additional costs associated with its use, service, or maintenance. Contest Entities have not made and Contest Entities are not responsible in any manner for any warranties, conditions, representations, or guarantees, express or implied, in fact or law, relating to the prize, regarding the use, value or enjoyment of the prize, including, without limitation, its quality, mechanical condition, merchantability, or fitness for a particular purpose, with the exception of any standard manufacturer's warranty that may apply to the prize or any components thereto.

  10. TAXES: PAYMENTS TO POTENTIAL WINNERS ARE SUBJECT TO THE EXPRESS REQUIREMENT THAT THEY SUBMIT TO GOOGLE ALL DOCUMENTATION REQUESTED BY GOOGLE TO PERMIT IT TO COMPLY WITH ALL APPLICABLE FEDERAL, STATE, PROVINCIAL, LOCAL AND FOREIGN TAX REPORTING AND WITHHOLDING REQUIREMENTS. ALL PRIZES WILL BE NET OF ANY TAXES GOOGLE IS REQUIRED BY LAW TO WITHHOLD. ALL TAXES IMPOSED ON PRIZES ARE THE SOLE RESPONSIBILITY OF THE WINNERS. In order to receive a prize, potential winners must submit the tax documentation requested by Google or otherwise required by applicable law, to Google or the relevant tax authority, all as determined by applicable law, including, where relevant, the law of the potential winner’s country of residence. The potential winner are responsible for ensuring that (s)he complies with all the applicable tax laws and filing requirements. If a potential winner fails to provide such documentation or comply with such laws, the prize may be forfeited and Google may, in its sole discretion, select an alternative potential winner.

  11. GENERAL CONDITIONS: All federal, state, provincial and local laws and regulations apply. Travel companions of the winner(s) must also execute a Declaration of Eligibility and Liability and Publicity Release prior to ticketing and both winner(s) and companions must possess required travel documents (e.g. valid passport and visa if applicable) prior to ticketing. Once the travel schedule has been arranged, it cannot be altered and failure of a winner to follow such schedule shall not obligate Google in any way to provide the winner with alternate arrangements. Cannes Lions reserves the right to disqualify any entrant from the Contest if, in Cannes Lions’ sole discretion, it reasonably believes that the entrant has attempted to undermine the legitimate operation of the Contest by cheating, deception, or other unfair playing practices or annoys, abuses, threatens or harasses any other entrants, viewers, Google, Cannes Lions, or the Judges.

  12. INTELLECTUAL PROPERTY RIGHTS: As between Google and the entrant, the entrant retains ownership of all intellectual and industrial property rights (including moral rights) in and to the Video. As a condition of entry, entrant grants Google, Cannes Lions, and participating charities, as well as its subsidiaries, agents and partner companies, a perpetual, irrevocable, worldwide, royalty-free, and non-exclusive license to use, reproduce, adapt, modify, publish, distribute, publicly perform, create a derivative work from, and publicly display a Video (1) for the purposes of allowing Cannes Lions, the Judges and YouTube viewers to evaluate the Video for purposes of the Contest, and (2) in connection with advertising and promotion via communication to the public or other groups, including, but not limited to, the right to make screenshots, animations and video clips available for promotional purposes.

  13. PRIVACY: Participants agree that personal data entered during the registration, including name, mailing address, phone number, and email address may be processed, stored, shared and otherwise used for the purposes and within the context of the Contest. This data will also be transferred into the United States. By entering, entrants agree to the transmission, processing, sharing and storage of this personal data in the United States. Participants also understand this data may be used in order to verify an entrant’s identity, postal address and telephone number in the event an entry qualifies for a prize. Participants have the right to access, review, rectify or cancel any personal data held by Google in connection with the Contest by writing to Google at the address listed above. If a participant does not provide the data require at registration, that participant’s entry will be ineligible. Otherwise, personal information collected from Entrants will be used in accordance with the YouTube Privacy Policy www.youtube.com/t/privacy. By accepting a prize, participant agrees and consents to Google and its agencies use of entrant’s name and/or likeness and Video to name the entrant for a reasonable time after completion of the Contest in promotional and advertising material of Google (or its agents) as a winner of the Contest without additional compensation, unless prohibited by law. For residents of the EU: pursuant to EU law pertaining to data collection and processing, you are informed that:

    • the data recipients are the Sponsor, Cannes Lions, and their agents;
    • your data is collected for purposes of administration of the promotion and for marketing purposes;
    • you have a right of access to and withdrawal of your personal data. You also have a right of opposition to the data collection, under certain circumstances. To exercise such right, you may write to Google Inc., Attn: YouTube Cannes Lions Good Work ad contest, 1600 Amphitheatre Parkway, Mountain View, CA 94043; and
    • your personal data will be transferred to the U.S.
  14. PUBLICITY: By accepting a prize, entrant agrees to Sponsor and its agencies use of his or her name and/or likeness and Video for advertising and promotional purposes without additional compensation, unless prohibited by law.

  15. WARRANTY AND INDEMNITY: Participants warrant that their Videos are their own original work and, as such, they are the sole and exclusive owner and rights holder of the submitted Video and that they have the right to submit the Video in the Contest and grant all required licenses. Each entrant agrees not to submit any Video that (1) infringes any third party proprietary rights, intellectual property rights, industrial property rights, personal or moral rights or any other rights, including without limitation, copyright, trademark, patent, trade secret, privacy, publicity or confidentiality obligations; or (2) otherwise violates the applicable state, federal, provincial or local law.

    To the maximum extent permitted by law, each entrant indemnifies and agrees to keep indemnified Contest Entities at all times from and against any liability, claims, demands, losses, damages, costs and expenses resulting from any act, default or omission of the entrant and/or a breach of any warranty set forth herein. To the maximum extent permitted by law, each entrant agrees to defend, indemnify and hold harmless the Contest Entities from and against any and all claims, actions, suits or proceedings, as well as any and all losses, liabilities, damages, costs and expenses (including reasonable attorneys fees) arising out of or accruing from (a) any Video or other material uploaded or otherwise provided by the entrant that infringes any copyright, trademark, trade secret, trade dress, patent or other intellectual property right of any person or defames any person or violates their rights of publicity or privacy, (b) any misrepresentation made by the entrant in connection with the Contest; (c) any non-compliance by the entrant with these Rules; (d) claims brought by persons or entities other than the parties to these Rules arising from or related to the entrant’s involvement with the Contest; (e) acceptance, possession, misuse or use of any prize or participation in any Contest-related activity or participation in this Contest; (f) any malfunction or other problem with the Contest Site; (g) any error in the collection, processing, or retention of entry information; or (h) any typographical or other error in the printing, offering or announcement of any prize or winners.

  16. ELIMINATION: Any false information provided within the context of the Contest by any entrant concerning identity, mailing address, telephone number, email address, ownership of right or non-compliance with these Rules or the like may result in the immediate elimination of the entrant from the Contest.

  17. INTERNET: Contest Entities are not responsible for any malfunction of the entire Contest Site or any late, lost, damaged, misdirected, incomplete, illegible, undeliverable, or destroyed Videos due to system errors, failed, incomplete or garbled computer or other telecommunication transmission malfunctions, hardware or software failures of any kind, lost or unavailable network connections, typographical or system/human errors and failures, technical malfunction(s) of any telephone network or lines, cable connections, satellite transmissions, servers or providers, or computer equipment, traffic congestion on the Internet or at the Contest Site, or any combination thereof, including other telecommunication, cable, digital or satellite malfunctions which may limit an entrant’s ability to participate.

  18. RIGHT TO CANCEL, MODIFY OR DISQUALIFY: If for any reason the Contest is not capable of running as planned, including infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other causes which corrupt or affect the administration, security, fairness, integrity, or proper conduct of the Contest, Google and Cannes Lions reserve the right in their sole discretion to cancel, terminate, modify or suspend the Contest. Google and Cannes Lions further reserve the right to disqualify any entrant who tampers with the submission process or any other part of the Contest or Contest Site. Any attempt by an entrant to deliberately damage any web site, including the Contest Site, or undermine the legitimate operation of the Contest is a violation of criminal and civil laws and should such an attempt be made, Cannes Lions and Google reserve the right to seek damages from any such entrant to the fullest extent of the applicable law.

  19. NOT AN OFFER OR CONTRACT OF EMPLOYMENT: Under no circumstances shall the submission of a Video into the Contest, the awarding of a prize, or anything in these Rules be construed as an offer or contract of employment with either Google, or the Contest Entities. You acknowledge that you have submitted your Video voluntarily and not in confidence or in trust. You acknowledge that no confidential, fiduciary, agency or other relationship or implied-in-fact contract now exists between you and Google or the Contest Entities and that no such relationship is established by your submission of a Video under these Rules.

  20. FORUM AND RECOURSE TO JUDICIAL PROCEDURES: These Rules shall be governed by, subject to, and construed in accordance with the laws of the State of California, United States of America, excluding all conflict of law rules. If any provision(s) of these Rules are held to be invalid or unenforceable, all remaining provisions hereof will remain in full force and effect. To the extent permitted by law, the rights to litigate, seek injunctive relief or make any other recourse to judicial or any other procedure in case of disputes or claims resulting from or in connection with this Contest are hereby excluded, and all Participants expressly waive any and all such rights.

  21. ARBITRATION: By entering the Contest, you agree that exclusive jurisdiction for any dispute, claim, or demand related in any way to the Contest will be decided by binding arbitration. All disputes between you and Google of whatsoever kind or nature arising out of these Rules, shall be submitted to Judicial Arbitration and Mediation Services, Inc. (“JAMS”) for binding arbitration under its rules then in effect in the San Jose, California, USA area, before one arbitrator to be mutually agreed upon by both parties. The parties agree to share equally in the arbitration costs incurred.

  22. WINNER’S LIST: You may request a list of winners after 10 June 2011 but before 10 December 2011 by sending a self addressed stamped envelope to:

    Cannes Lions International Advertising Festival
    Greater London House
    Hampstead Road
    London
    NW1 7EJ
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The YouTube Cannes Good Work Contest Rules

GENERAL:

  1. Entrants must be over 18 and have a YouTube account
  2. Only 1 Video Entry per person will be counted
  3. Entrants should keep a regular check on their YouTube account Inbox for communication from the Nonprofit or Good Work team

DEADLINES:

  1. Deadline to submit all entries is 23:59 (GMT) May 15th 2011
  2. Entrants will then have 5 days to gather votes (likes) for their entries. Voting commences 00:00 (GMT) May 16th 2011
  3. 5 Winners will be announced at 12.00 (GMT) on May 31st 2011

ENTRIES:

Video Entry must,

  1. be 60 seconds or less in duration
  2. contain original, legal and appropriate material*
  3. not contain music

JUDGING:

  1. A jury of industry experts will screen out the bottom 1/4th of entries to receive the lowest number of votes (likes)
  2. Entries will then be scored based on overall creative execution of the brief

PRIZE:

  1. 1 person per Entry will receive a full delegate pass to the Cannes Lion Festival
  2. Travel to Cannes and accommodation for the duration of the Festival for 1 person per Entry*
  3. Winning Video entries will be showcased at the Festival to an industry and creative audience

*Please check Contest Terms and Conditions for details

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Meet the Jury

Craig Davis (Jury Chair)

Co-Chairman, Chief Creative Officer
Publicis Mojo

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Craig Davis is one of the world's most revered creative leaders. Based in Sydney, Australia, he is Co-Chairman and Chief Creative Officer at Publicis Mojo. He is also founder of the world's first brand-centric social media platform, www.brandkarma.com.

Formerly creative head of JWT's 10,000 strong global network, Craig has been a juror for every major international advertising festival, has appeared as a global industry spokesperson on ABC, CNN, CNBC and CCTV, has made the Campaign "A List" five years running, and in 2008 delivered the keynote address to the World Export Development Forum in Switzerland.

In 2010, he made a provocative address to the Caxtons Awards in Australia, urging the industry to re-think the role of creativity in business. He is Chairman of AWARD, the Australian Writers and Art Directors Association, and was foreman of the Integrated Jury at the 2011 D&AD Awards in London.

Also this year, Craig heads up 'Good Work' YouTube's global initiative to bring the Not for Profit sector together with the creative community. He contributes a regular column to Campaign Asia on the nature and power of creativity, has been appointed to the Board of ADVANCE and, in between times, tries to keep fit and be a good Dad.

Agnello Dias

Chairman, Co-founder
Taproot India

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Agnello Dias has spent over two decades in Indian advertising working on most major brands like Coca-Cola, Pepsico, Nike, Ford, Cadbury's, Johnson & Johnson, Hitachi, The Times of India, De Beers, Sony, National Geographic, Fox, Kellogg's, McDonald's, Heinz, Unilever, P&G, Airtel, Johnnie Walker and more.

In 2009, he left JWT India as Chief Creative Officer to set up Taproot India, which soon ranked as India's top performer at Cannes and Spikes Asia in its very first year.

Last year, Taproot India was the only Indian agency to make it to the world's top 20 independent agencies in the Cannes rankings besides winning Asia's only Gold Clio.

Going from Copywriter of the Year and Creative Director of the Year to ranking among the most influential names in Indian advertising and the top creative talents in Asia, he also led Leo Burnett India to its first Agency of the Year along the way.

In 2007 he made Indian advertising history by winning the country's first and only Grand Prix and the first and only Titanium/Integrated Lion. Besides leading JWT to the best ever performance by an Indian agency at the festival and the top spot in the WPP network. He has also won multiple local Grand Prix' and the Grand Effie followed by a double Grand Prix' at Media Spikes.

Besides chairing and serving on prestigious juries around the world, he has also been a speaker at Cannes, Vienna, the Brand Festival in Budapest and the Circus in Sydney.

His name features multiple times at The One Show, Clio, Cannes, D&AD, Asia-Pacific Adfest, New York Festival, Media Spikes and Media Magazine besides Campaign International's Global Power List.

His last campaign for the Times of India - the courageous and controversial Aman ki Asha (A Hope for Indo-Pakistan Peace) - has won double gold at Spikes, received a commendation by the British House of Commons and will soon be exhibited by the Centre Pompidou in Paris - Exploring Indian society through the eyes of Indian and French artists.

Tom Hauser

Associate Interactive Creative Director
Crispin Porter + Bogusky

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Having only been in advertising for seven years, Tom Hauser has had a really impressive career so far. Equipped with two university master degrees, one in Psychology and one in Media Consultancy, he seems to be very well prepared for all the craziness and other aspects of this business.

Over the past few years, Tom has worked as a copywriter and creative director for most of Germany's top creative agencies: Jung von Matt, Springer & Jacoby, Lukas Lindemann Rosinski and Grabarz & Partner, where he was the creative director for IKEA Germany. In March 2011 Tom joined Crispin Porter + Bogusky in Boulder as Associate Interactive Creative Director working on clients such as Coke Zero, Kraft Macaroni & Cheese and Jell-O.

What drives him most is the flow and fun that can be experienced from bringing good ideas to life and letting them shine.

In 2010 he was a member of the Cannes Lions jury and the Eurobest jury. As he is a member of ADC Germany, he has also judged this award show several several times. So far, Tom has collected quite a big bunch of national and international awards, including fourteen Cannes Lions in only three years, The One Show Pencils in all colours, and metal from ADC New York, ADC Germany, New York Festivals, London International Awards and Eurobest.

Keith Ho

Executive Creative Director
Grey Hong Kong

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Keith Ho, Executive Creative Director of Grey Hong Kong since 2005, started his advertising career at JWT Hong Kong. Since then, he has gained exposure at agencies such as Ogilvy, McCann Erickson, Bates and Euro RSCG. He also spent 2 years as a television commercial director.

Keith and his team at Grey have won over 250 international, regional and local awards, including Gold and Bronze Lions at Cannes, the One Show, Clio, London International Awards, New York Festivals, Spikes Asia, Adfest, LongXi Awards and the Hong Kong Kam Fan Awards.

Gerry Human

Executive Creative Director
Ogilvy & Mather London

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Someone told me that advertising is like sex: when it's great there's passion, champagne, exotic locations... nothing better.

When it's bad, well hey, it's still sex.

For 22 years, I've been lucky enough to be surrounded by many, many talented people who have shaped, nurtured and inspired me to create some wonderful work. And the not-so-wonderful stuff - even that's fun.

I spent time at TBWA Hunt Lascaris, Network BBDO and started an agency called Harrison Human in 1998, which was acquired by WPP in 2003. I have been with Ogilvy ever since, first in South Africa and now in London.

Along the way I have collected 44 Lions. But as Neil French said, awards are like hemorrhoids; eventually every arsehole gets one.

Jens Mortier

Partner, Creative Director
mortierbrigade

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Jens was Creative Director & Managing Partner at Duval Guillaume, Brussels as from '99.

By the end of 2004 he founded Mortierbrigade with 3 partners in crime.

A new school independent agency in the heart of Europe.

Mortierbrigade was elected Agency of the Year in 2005, 2006 and 2008 (Media Marketing), and featured in the top 10 of most innovative agencies in the world of 2008 (Stratégies)

In 2010 they were 'Boutique Agency of the Year' at The New York Festivals.

They work for clients like Studio Brussels, Radio 1, Deutsche Bank, the National Lottery, Scarlet Telecom, Humo magazine, Equal Pay Day, and many more.

Jens has won several awards including Titanium and 20 other Cannes Lions, Pencils at The One Show, 2 Grand Prix at Eurobest + Eurobest Agency of the Year, LIA, D&AD, Clio, and many others.

He is also President of the Creative Club of Belgium.

Meera Sharath

Executive Creative Director UK
Momentum Worldwide

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Meera Sharath Chandra has been on the juries of Cannes Lions, One Show, Clio, Art Directors Club and New York Fest and is a winner of several accolades at the Webbys, New York Fest, One Show, Cannes Lions, Asia Pacific AdFest and London International Advertising Awards among others. With 29 years of global experience, over a decade of which has been in the digital space, she has worked in markets as diverse as the US, India, Hong Kong, Europe and now the UK. Meera is a truly integrated creative professional - she has run her own Intel-funded dotcom out of the US, has had long stints with the JWT Group and has headed the creative function of marketing services arm of DDB in India (including Tribal DDB, DDB Healthcare and Rapp Collins). Prior to becoming Executive Creative Director of Momentum Worldwide UK she was Managing Director of Syzygy UK, before which she was President & National Creative Director heading RMG Connect across India. A member of global task forces on brands such as Ford, Unilever and Citibank, Meera is an expert speaker at WHO Geneva on the use of new media and a pro bono contributor towards the WWF "Save The Tiger" initiative. She has recently been a keynote speaker at Eurobest in Amsterdam and at the Latin American Communications Festival (Wave) in Rio where she been a passionate advocate of the need for truly seamless, consumer-led, media-neutral communication.

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